Creator Studio Expo | Grand Ballroom 2+5

From ticketing and sponsorships to fan engagement and venue operations, data has become one of the most powerful assets in sports and entertainment. Organizations are leveraging advanced analytics, AI, and predictive modeling to move beyond intuition and make smarter, faster, and more profitable decisions that drive revenue growth, operational efficiency, and enhanced fan experiences. Join industry leaders, data innovators, and business strategists as they share how metrics-driven decision-making is transforming the industry today—and how organizations can harness data to fuel the next wave of growth and innovation.