Adrian Rashad Driscoll, Collimation
Jamie Fritz, Interstate 15 Sports & Entertainment
Jim Johnston, Davis+Gilbert LLP
Evan Greene, Kwieri.ai
Leigh Steinberg Mental Health & Wellness Pavilion | MONET 1+2
Artificial intelligence is reshaping how entertainment is created, distributed, and experienced across global audiences. This session examines how ethical decision making, creative integrity, and human judgment guide responsible use of AI in sports and entertainment. Attendees will gain insight into how industry leaders balance automation with originality while protecting the value of human creativity. The discussion explores real world applications of AI in content production, fan engagement, and intellectual property management. Whether you work in media, technology, or entertainment operations, this session offers practical perspectives on keeping the human element at the center of innovation.