As the Head of Partner Solutions & Insights at Major League Soccer (MLS) and Soccer United Marketing (SUM), Cory leads a centralized department across the commercial business dedicated to accelerating the revenue roadmap and architecting integrated solutions that drive new business, retain current partners, and identify whitespace sponsorship opportunities. In this role, Cory also oversees all go-to-market strategy, sponsorship measurement, valuations, custom research initiatives, and dynamic pricing and packaging methodology for MLS/SUM.

Before joining MLS, Cory served as the Vice President of Marketing Partnerships at DAZN (formerly Whistle Sports). While there she led global marketing and growth strategy for the commercial business team, built insight-informed campaigns, developed cross-platform sponsorship packages, and identified new opportunities for monetization. Throughout her tenure at DAZN, Cory worked with sports and entertainment properties such as The Olympic Channel, Premier League, Coca-Cola, Snapchat, World Rugby, P&G, NBC Sports, and more.

An award-winning executive marketer, much of Cory’s career has been dedicated to delivering data-informed, multi-faceted campaigns that marry digital strategy with creative storytelling. Prior to DAZN, Cory worked for William Morris Endeavor (formerly IMG College) and CSM (formerly SJX Partners). Born in New Jersey, Cory is a graduate of The University of Connecticut where she played soccer and received both a Bachelors in Business Marketing and a Masters in Sports Management.