Alex Kerr, CEO of Trajektory, brings a blend of quantitative, strategy, and marketing expertise to his present role. Trajektory helps the world's biggest teams, leagues, brands, and agencies maximize their sponsorship revenue through real-time insights. Trajektory's mission is to provide stress-free data management that visualizes, assesses, and accurately values your partnership data in real-time. Our tools help groups better activate sponsorships by saving them time with our automated data-cleaning technology and provide unparalleled insights with our advanced demographics and proprietary valuation methodology.

Prior to Trajektory, Alex oversaw and managed business intelligence and marketing departments at major brands like ShopYourWay and team entities such as Monumental Sports & Entertainment (NHL Capitals, NBA Wizards, WNBA Mystics, eSports Team Liquid, Capital One Arena, and more). Alex earned a B.A. in Economics from Kenyon College and an M.B.A. from Duke University’s, The Fuqua School of Business. It was there he discovered the importance of effectively building teams and operational efficiencies.