GENEXSIS 2025
Georgia's Sports Innovation Summit
Powered by GSIC and SEICon
Event Details
GENEXSIS is where leaders in sports, entertainment and innovation come together to shape the future. Building on the momentum of GSIC and SEICon, the summit celebrates the groundbreaking work transforming these industries. GENEXSIS unites trailblazers, academics, and thought leaders while creating new opportunities for women and first-generation professionals. Covering everything from content and technology to performance science, equity, and culture-shifting ideas, GENEXSIS is where conversations spark, partnerships grow, and the roadmap for the next generation is drawn.
Key Themes
- Powerful cross-industry partnerships
- Breakthroughs in AI, NIL, and immersive fan experience
- Innovation in facilities, media, and performance tech
- Long-term economic impact for Georgia and the Southeast
Why Attend GENEXSIS?
GENEXSIS is more than a summit - it’s a platform for connection, visibility, influence, and impact.
- Connect: GENEXSIS brings together decision-makers, disruptors, and innovators across industries - from startups to Fortune 500's. Tap into a deep sports tech ecosystem inclusive of GSIC and SEICon’s members joined by participants from around the globe network to build powerful, lasting relationships.
- Promote: Show the world what makes your brand stand out. GENEXSIS offers unmatched visibility through digital marketing, media coverage, high-profile awards and global reach. Put your brand in front of the most engaged sports technology audience.
- Influence: Be part of the conversation shaping the sports technology innovation economy. GENEXSIS gives companies and leaders the chance to engage directly with key stakeholders, driving policies and initiatives that foster a world-class business climate for technology growth.
- Educate: Position your organization as a thought leader. Through keynote opportunities, panels and collaboration, GENEXSIS helps you share your expertise and support the development of next-gen STEM workforce.
Event Countdown
Preliminary Agenda
| Wednesday, November 12, 2025 | |||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 9:00 AM - 10:00 AM | |||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
| 10:00 AM - 10:15 AM | |||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
| 10:15 AM - 11:00 AM | Sports provide a powerful platform for current athletes to showcase their talents on the field of play. When the times comes to hang it up, there is a vast field of new opportunities to embark on for their second career. Join this engaging athlete-to-athlete conversation on making the big transition from competition to entrepreneurship in sports tech, sharing lessons from developing their own innovations. | ||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
| 11:00 AM - 11:15 AM | |||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
| 11:15 AM - 12:00 PM | Rodney Paul, Syracuse University Falk College Jay Vickers, UNLV Sports Innovation Institute Jacqueline Garner, Georgia Tech Scott Blumenfeld, Microsoft In today’s sports landscape, data and analytics are redefining how brands measure sponsorship impact and how teams connect with fans on a deeper level. From real-time insights to predictive modeling, organizations are leveraging technology to personalize experiences, maximize ROI, and strengthen loyalty. Join this panel to discover how cutting-edge analytics can transform sponsorship strategies and fan engagement industry-wide. | ||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
| 12:00 PM - 1:00 PM | |||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
| 1:00 PM - 1:45 PM | Tracy Messier, Atlanta Dream Priyanka York, Overtime Elite Tracy Barash, Cut-Thru Consulting (formerly Turner Sports) Anya Johnson, Warner Bros. Discovery Across the sports industry, women are driving innovation, breaking barriers, and shaping the future of business, competition, and culture. This panel celebrates the trailblazing career accomplishments of women who have redefined leadership and opened doors for the next generation. Join us to honor their impact, learn from their journeys, and be inspired to champion greater equity and opportunity in sports. | ||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
| 2:00 PM - 2:45 PM | Hamid Ekbia, Syracuse University Maxwell School David Geddes, Society of Sports Knowledge Engineering Artificial Intelligence is transforming every aspect of the sports ecosystem, from performance optimization and injury prevention to fan engagement and business strategy. With powerful tools for predictive analytics, personalization, and automation, AI is reshaping how teams, leagues, and brands operate. Join this panel to explore the opportunities, challenges, and game-changing innovations AI brings to the world of sports. | ||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
| 2:45 PM - 3:00 PM | |||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
About GSIC
GSIC’s mission is to cultivate a thriving sports innovation ecosystem in Georgia. Through strategic programs, initiatives, and partnerships, we aim to identify and seize opportunities for growth while fostering collaborative relationships across organizations and communities statewide. We aspire to be more than just a hub for sports innovation – we're on a mission to become a global epicenter, driving the creation of groundbreaking processes, products, and investments that benefit athletes, fans, and brands alike.
About SEICon
SEICon is a next-gen series of conferences and events that empower corporations, agencies, teams, leagues, and organizations to accelerate the development of innovation: new products, services and technologies that will elevate the entire market and improve the future of sports and entertainment for all. Building upon the success of the annual SEICon gathering in Las Vegas in July of 2025, the City of Atlanta is a natural next stop given their well-earned reputation as a global leader in innovation.