About SEICon III

SEICon is a next-gen series of conferences and events that empower corporations, agencies, teams, leagues, and organizations to accelerate the development of innovation: new products, services and technologies that will elevate the entire market and improve the future of sports and entertainment for all.

Join us at SEICon III, where you’ll have the chance to engage in over 30 dynamic speaking sessions led by industry thought leaders, covering the latest advancements in sports, entertainment and innovation. SEICon III will also feature a dedicated expo hall and simulator arcade, brought to life in partnership with the Indoor Golf Summit. These immersive experiences will highlight the intersection of innovation, performance, health sciences, broadcast media, and business strategy - giving you a glimpse into the future of various niches. 

Attendees will enjoy a variety of premium offerings included with their registration, including access to keynotes, daily wrap parties, and tailored hospitality events designed to maximize networking and foster collaboration. 

Interested in Speaking or Leading a Session?

Whether you are a founder, executive, investor, technologist, subject-matter expert, or higher education leader we invite you to share your expertise and contribute to meaningful, high-impact conversations across the SEICon event portfolio.

Register now to be considered for upcoming opportunities as a Session Lead or Speaker. Our programming team reviews submissions on an ongoing basis and will contact selected speakers as opportunities align.

Conference Agenda

*Subject to Change

Tuesday, July 7, 2026
Opening Night Reception5:00 PM - 6:30 PM
Wednesday, July 8, 2026
Exhibits Open + Dedicating Networking9:00 AM - 10:00 AM
Keynote: Platform Power: From Las Vegas to the Global Stage10:00 AM - 11:00 AM
Performance & Biomechanics in Golf11:00 AM - 11:55 AM
From the Locker Room to the Boardroom: Brotherhood, Business & Building a Legacy11:30 AM - 12:15 PM
Beyond the Hype: Practical AI Applications in Sports and Entertainment 11:30 AM - 12:15 PM
Expo Activities + Sponsored Luncheon Sessions12:15 PM - 1:30 PM
The Future of Golf1:00 PM - 1:55 PM
The Economics of Sports Infrastructure and Urban Development 1:45 PM - 2:30 PM
Monetizing Creativity: New Models in the Creator Economy 1:45 PM - 2:30 PM
Performance & Environment in Golf2:00 PM - 2:55 PM
Golf Equipment and Technology4:00 PM - 4:55 PM
The Data Playbook: Turning Insights into Action 4:30 PM - 5:15 PM
Predictive Markets: Are They the Future of Sports Betting?4:30 PM - 5:15 PM
Golf Poster Session & Networking Reception5:00 PM - 6:00 PM
Wrap Party5:15 PM - 6:30 PM
Thursday, July 9, 2026
Exhibits Open + Dedicating Networking9:00 AM - 10:00 AM
Keynote: Intelligence at Scale: The Future of Sports Media, AI & Audience Monetization10:00 AM - 11:00 AM
Performance Analytics in Golf11:00 AM - 11:55 PM
Redefining Brand Partnerships in a New Era of Engagement 11:30 AM - 12:15 PM
The Business of Women’s Sports: Growth, Investment, and Opportunity 11:30 AM - 12:15 PM
Expo Activities + Sponsored Luncheon Sessions12:15 PM - 1:30 PM
Teaching and Coaching with Simulator Technology1:00 PM - 1:55 PM
The Evolving Fan: Personalization and Digital Experience 1:45 PM - 2:30 PM
Measuring ROI in Sponsorships: Beyond Impressions 1:45 PM - 2:30 PM
Behavior and Decision Making in Golf2:00 PM - 2:55 PM
Keynote: Evenplay Index: Bridging the Physical and Digital Divide3:00 PM - 4:00 PM
UNLV & Syracuse Golf Analytics Certification Seminar4:00 PM - 5:00 PM
Ethics, Creativity, and the Human Element in AI-Driven Entertainment 4:30 PM - 5:15 PM
Academia and Industry Collaboration: Educating the Next Generation 4:30 PM - 5:15 PM
Wrap Party5:15 PM - 6:30 PM

SEICon II Las Vegas 2025 Recap Video

Founding Partners

David B. Falk College of Sport

The David B. Falk College of Sport at Syracuse University offers academic degree programs focused on holistic health and wellbeing, human performance, and sport business enterprise. The college’s signature emphasis on experiential learning supports student success through intentional internship requirements, faculty-mentored research projects, immersion travel, and global study abroad. Falk College has been at the forefront of sport industry education for 20 years, launching one of the nation’s first undergraduate degrees both in sport management and sport analytics.

UNLV Sports Innovation Institute

The mission of UNLV Sports Innovation Institute is to champion innovation, foster economic development, and elevate education, sport business, and sport science. Through a culture of collaboration, inclusivity, and relentless pursuit of innovation, the institute is committed to shaping the future of sports in the world’s greatest sports and entertainment laboratory, ensuring accessibility, engagement, and inspiration for generations to come.

USA Today Sports

USA TODAY NETWORK, part of Gannett Co, Inc. (NYSE: GCI), is the leading news media publisher in the U.S. in terms of circulation, powered by our award-winning newsrooms and digital marketing solutions business. Our Domestic Gannett Media segment is comprised of USA TODAY, daily and weekly content brands in approximately 220 local U.S. markets. With deep roots in local communities spanning the U.S., we engage approximately 136 million monthly unique visitors, on average, through a diverse portfolio of multi-platform content offerings and experiences. For more information, visit gannett.com.

circle™

circle™ is the leading guest experience agency comprised of thought leaders in B2B, hospitality, interactive technologies, live entertainment and publishing with offices in key markets across the US. circle's™ client list includes a who's who of top tier brands seeking a new paradigm to connect with their target audience. We fulfill brand strategies in both physical and digital spaces from inception to launch… we dream it, create it, do it! Our portfolio encompasses worldwide reach with a team that has delivered truly unique integrated programs, environments and activations in entertainment arenas, festival grounds, convention centers, hospitality spaces and across all media channels.